About Beauty & Beyond, Permanent Cosmetics and Full Service Salon
Beauty & Beyond was opened in 2010 by Ani Alvarez of Columbia, Missouri. We feature great services, technology and a vast selection of quality products, priced to fit anyone’s budget including families! We provide a top-tier experience through our extensive knowledge, advanced technology, and unrivaled care for our patients. Beauty & Beyond takes a comprehensive approach to every individual and customizes their care to their specific goals. Our providers create amazing results for patients of all shapes and sizes, helping them look and feel like the most confident versions of themselves. If you’re looking for a premier med spa in Columbia, look no further.
Our story
Beauty & Beyond was opened in 2010 by Ani Alvarez to serve the Columbia, Missouri community with a unique combination of permanent cosmetics, med spa treatments, and full-service salon offerings. From their location on John Garry Drive, they serve clients throughout Boone County and across Missouri who are looking for customized aesthetic care.
The team takes a comprehensive approach to every client, tailoring treatments and services to their specific goals and budget. With advanced technology and extensive training in both permanent makeup techniques and med spa procedures, Beauty & Beyond helps patients of all shapes and sizes feel like the most confident versions of themselves.
Our mission
Beauty & Beyond exists to provide Columbia with a premier med spa and salon experience that combines permanent cosmetics, advanced aesthetic treatments, and accessible salon services. We customize every service to fit your goals and budget, helping you look and feel confident through expert care and proven technology.
Our services
- Permanent Makeup Application — Expert microblading, permanent eyeliner, and lip color services that enhance your features with long-lasting, natural-looking results.
- Hair Services — Professional cuts, color, highlights, styling, and treatments for the whole family with products priced for every budget.
- Med Spa Treatments — Advanced aesthetic procedures using the latest technology to help you achieve your skincare and beauty goals with customized care.
Why choose us
- Founded by Ani Alvarez in 2010, serving Columbia and Boone County for over a decade.
- Unique combination of permanent cosmetics, med spa technology, and full-service salon under one roof.
- Family-friendly pricing with professional products and services accessible to every budget in Missouri.
Get in touch
We’d be happy to connect with you. Whether you’re a new customer or an existing one, our team is here to answer your questions and provide support.
Contact us → Book an appointment →Frequently asked questions
Can’t find the answer? Email us at [email protected]
Permanent cosmetics typically last 1-3 years depending on the procedure and your skin type. Touch-ups help maintain optimal color and shape over time.
Yes, we stock products and services priced to fit family budgets. Our goal is to make professional salon care accessible to everyone in Columbia.
We're located at 4603 John Garry Dr. Suite 18 in Columbia, Missouri, with convenient parking and easy access from anywhere in Boone County.